Claim Your Call to Action

Claim Your Call to Action

A well-known writer and blogger with a sizeable following starts an online community. Smart, creative, engaged people join in healthy numbers, but the conversation quickly fizzles out. A community member asks the group about ways to get people talking, or even better,...
Wordplay: When to Use Force

Wordplay: When to Use Force

A force to be reckoned with. The driving force. A tour de force. Stylish expressions or clichés? It doesn’t matter. At least, not yet. What you need to consider first is why you’d use any of these. What are you really trying to say? The easy choice is to grab a...
Write Smart: Say What You Mean

Write Smart: Say What You Mean

You know the feeling: mere minutes after you emerge from a meeting or event, the perfect reply pops into your head. If only you could rewind and deliver that stellar bit of insight. If only you’d been able to seize the chance to say what you mean. Discomfort can...

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