Marketing strategy built for you

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Lots of business owners avoid marketing. It’s understandable. Marketing has a bad reputation, often for good reason.

And marketing can be done well – simply and sincerely.

A smart, well-planned marketing strategy gives you both guideposts and flexibility. Guideposts to keep you focused, and flexibility because your’re human.

You get a plan for your messaging with a calendar that aligns with your business philosophy and your best customers.

The 90-minute marketing strategy session

Marketing can be a challenge when you’re doing it on your own. Perspective from an experienced pro can make a world of difference.

Together we’ll create a marketing plan that works with your time, energy, and budget.

We’ll put together a plan that respects your capacity so you can focus on working on your business instead of burning out working in your business.

If you have stuck points, we can look at fixing those. Friction with tech tools, scheduling, systems, confidence — the gremlins that impact your marketing and business as a whole.

Who this is for

    • You’re a small business owner or freelancer who’s outgrown the grind.
    • You’re an ambitious introvert, the owner of a neurodivergent brain, or both.
    • You like to work collaboratively.
    • You want to do marketing better.
    • You define success on your own terms – your quality of life and work matter. A lot.

Pricing

90-minute Marketing Strategy Sessions are $185. If you’re in Canada, that’s Canuck bucks. If you’re outside Canada it’s USD.

Deryn Collier.
“With her blend of online, marketing, WordPress, and graphic design expertise, Stacey had just the skills I needed to integrate my online presence and make everything work just the way I wanted it to.”

Deryn Collier
Author

How it works

    • We start with a free 20-minute coffee chat to make sure we’re a good fit.
    • Then I send you a simple business info form to lay the groundwork for our session.
    • You get a link for your payment to secure your spot in my calendar.
    • We sit down together (virtually) for a 90-minute session to put your plan together – your messaging and schedule, and if you like we can talk tools, too.
    • Your plan can include email marketing, social media, your newsletter/blog — how and where you communicate best.

Get in touch

Questions? Contact me about your business needs, or we can set up a virtual coffee chat.

What does a marketing plan look like?

It depends on you and your business. Here are a couple of examples:

When you sell things
Dana’s marketing plan includes a regular social media posting schedule, automated email welcome sequence for newsletter subscribers, and a short weekly email newsletter that sends interested people to their online shop.

When you have an online service business
Ronnie’s marketing plan starts with a personal  outreach system via LinkedIn, supported by a Customer Relationship Management (CRM) database. From there, email automation keeps their name top of mind when their prospects need their services.

Let’s talk

Book your 20-minute coffee chat through my online calendar. Have a few questions first? Hit my Contact page to send me an email.

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The Agency of Words gratefully acknowledges that we are in Mi’kma’ki, the territory of the Mi’kmaq, comprising present-day Nova Scotia, Prince Edward Island, parts of Quebec, New Brunswick, Newfoundland, and Maine. The Mi’kmaq have been connected to this land and these waters for thousands of years and continue to be so in the present. We also acknowledge colonialism continues to do harm and pledge to work continually to be good allies.

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